The Cult of Youth: Anti-Ageing in Modern Britain
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Product details
| Management number | 233437488 | Release Date | 2026/06/27 | List Price | US$11.72 | Model Number | 233437488 | ||
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In this major new study, James F. Stark provides the first historical account of the most dominant ideas, practices, and material cultures associated with anti-ageing and rejuvenation in modern Britain. With a focus on the interwar period, his study uncovers the role of the commercial world in influencing attitudes towards ageing and youth. Stark argues that the technologies of anti-ageing, their commercialisation and their consumption made rejuvenation a possible and desirable aim in a period of socio-political instability, mechanised conflict and extending lifespans. Ultimately, Stark offers an innovative historical account, which draws together bodies, gender, science, medicine, advertising, and ageing, and shows how the quest for youth was transformed by social anxieties about an ageing population and economic crisis. Read more
| ASIN | B0845WSZ89 |
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| XRay | Not Enabled |
| ISBN13 | 978-1108617734 |
| Language | English |
| File size | 6.3 MB |
| Page Flip | Enabled |
| Publisher | Cambridge University Press |
| Word Wise | Not Enabled |
| Print length | 258 pages |
| Accessibility | Learn more |
| Screen Reader | Supported |
| Publication date | March 19, 2020 |
| Enhanced typesetting | Enabled |
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